ILOILO: HEART of the PHILIPPINES

7-Eleven opening at INJAP Tower with PSC top honchos and actress Denise Laurel "7-Eleven is proud to be in Iloilo" opens up Jose Victor Paterno, President and CEO of Philippine Seven Corporation (PSC) in a press conference following the grand launching of 7-Eleven in Iloilo. "The warm reception of the Ilonggos, in terms of our store sales, is overwhelming".  President and CEO of Philippine Sevcen Corporation , Jose Vic Paterno  Five months after the first 7-Eleven store opened in Iloilo City, the giant convenience store chain opened it's sixth branch located at the INJAP Tower along Sen. Benigno Aquino Jr. Avenue (Diversion Road). It plans to open 25 branches in Iloilo within the year and 80 more in the next two years. 7-Elvene's Francis Medina "We are optimistic abut opening more stores in Iloilo and look forward to bringing more and modern convenience to the Ilonggos" says Francis Medina, Business Development Division Manager o

A little more than a year after announcing its PhP15 billion Atria Park District investment in Iloilo City through its subsidiary Avida Land Corp., AyalaLand reveals another first for the Ilonggos. Iloilo City Mayor Jed Patrick Mabilog (in yellow) with the officers from Makati Development Corp., and AyalaLand Hotels and Resorts Corporation. In a groundbreaking ceremony held last June 17, 2014, the major developer announced the entry of its urban lifestyle hotel brand to Iloilo City - welcome SEDA HOTEL Iloilo . Here's a brief description of the hotel from its' website The Seda hotel collection offers a new experience in hospitality − urban lifestyle hotels. Each property under the Seda brand fuses contemporary design with the local vibe to create an inviting place where relaxation, play, and work can mix. Thus, while every hotel displays Seda's trademark style and service, each has a distinct personality all its own. Latest render of SEDA Hotel I

Santa Barbara, a historical town in Iloilo where the flag of fledgling Philippine Republic was raised in 1898 to signal the start of the revolution against the Spaniards in the Visayas and Mindanao, will celebrate its heritage this Independence Day with digital tourism—a project of Cebu-based new media start-up Innopub Media and wireless leader Smart Communications, Inc. (Smart). The Digital Tourism project aims to enhance the tourists’ experience through Internet and mobile technologies. It involves the creation and installation of interactive markers containing Quick Response (QR) codes and Near Field Communication (NFC) stickers which, when scanned or tapped via a mobile phone, direct users to a website containing more information about the site or structure, including photos and videos.  Iloilo Gov. Arthur Defensor Sr. and Mayor Dennis Superficial (4th and from left respectively) led the unveiling of the Iloilo Digital Tourism markers during the 116th Philippine Independen

Iloilo will soon be having two community malls in two of its bustling suburban areas - Ungka in Pavia and Tagbac in Jaro. These two areas are synonymous with the transport hubs located therein. Ungka Terminal serves West and Central Iloilo towns and its along the highway going to the Iloilo International Airport while Tagbak Terminal is the gateway to the northern towns including Capiz and Aklan, where the popular Boracay Beach is just about 6 hours away. Here's the press release coming from ABS CBN News . MANILA, Philippines - CityMall Commercial Centers Inc (CMCCI), a company owned by the founders of Jollibee Foods Corp. and Mang Inasal and Henry Sy's SM Investments, is planning to build two CityMalls in Iloilo. In a disclosure to the stock exchange, DoubleDragon Properties said its subsidiary CMCCI has signed a long-term lease agreement with the Que family's Iloilo Commercial Development Corp. (ICDC) for two prime lots in Iloilo. Two CityMall community malls