ILOILO: HEART of the PHILIPPINES

Mang  Inasal , the Philippines’ Grill Expert, is heating up October with  Ihaw  Fest 2025 , its biggest annual promo running nationwide from October 1 to 31.   Carrying the theme “ Ihaw   Fest:  Ihaw-Sarap , Unli -Saya  Deals,” (Grill Fest: Deliciously Grilled, Unlimited Fun Deals) the campaign gives customers  sulit  (worth it) treats all month long. From October 1 to 15, those who buy two Chicken  Inasal  Large Value Meals of the same variant get a free Extra Creamy Halo-Halo Small. Meanwhile, from October 16 to 31, every Family Fiesta Bundle order will also come with two free Palabok Solo.   “Our  Ihaw  Fest is about giving consumers more reasons to get together and enjoy their Mang  Inasal  moments,” said Mang  Inasal  marketing head Mari Aldecoa. “Whether it’s a quick lunch with officemates, a fun dine-in with friends, or a Family Fiesta at home, we hope that every time people enjoy their...

The kitchen is the heart of every home, where meals are prepared, and memories are made. However, managing kitchen tasks can be overwhelming, especially when it comes to cooking, cleaning, and food preservation.  Samsung's Bespoke AI appliances aim to simplify these tasks, making life easier and more convenient for homeowners. Let's explore how these innovative appliances can transform your kitchen experience. Samsung Philippines unveiled these Bespoke AI appliances today  at Grand Xing Imperial Hotel in  Iloilo City, showcasing its latest line of smart home devices.  Smart Refrigerators with Family Hub The Samsung Family Hub refrigerator is more than just a cooling device. It's a kitchen hub that helps you manage your food, plan meals, and stay connected with family members. With AI-powered features like: - Food management: track expiration dates, suggest recipes, and create shopping lists - Meal planning: find inspiration, plan meals, and generate grocery lists - S...

The birthplace of the Philippines’ Grill Expert,  Mang  Inasal  Robinsons Place Iloilo, has officially reopened—refreshed, reimagined, and ready for the future.   On Sunday, August 31, 2025, Mang  Inasal  celebrated the blessing and digital relaunch of its very first branch, originally opened in 2003, ahead of its grand reopening on September 1. The milestone event was led by Mang  Inasal  President Mike V. Castro, brand ambassador Coco Martin, and  Iloilo City Vice Mayor Love Baronda , underscoring both the brand’s commitment to innovation and its deep cultural roots.   ​ From a single store in Iloilo founded by Edgar “ Injap ” Sia II, Mang  Inasal  has grown into one of the country’s most successful homegrown brands. Further strengthened by the Jollibee Group, it has become beloved for its signature Chicken  Inasal ,  Unli -Rice offering, and iconic  Ihaw-Sarap (deliciously grilled) dining experience. With over...

Heritage and gastronomy are two of Iloilo’s main attractions and one can experience both in just one setting – at the Camiña Balay nga Bato.  A LIVING MUSEUM “Welcome and make yourselves feel at home” greets Luth Camiña. With husband Gerard, the couple are among the 4th generation descendants of the Avanceñas, and call this heritage house their home. It took them more than a decade to renovate the structure from its worn out state. “The old house had sawali (bamboo weavings) for ceiling which we replaced with pressed tin sheets as it was a fire hazard” reveals Ms Luth. “We just retained some original structures like the windows with ventanillas (air vents), the escalera (ladder-like stairs) and the stilt-like pillars on the ground floor.”  Eugene Jamerlan, who worked with the Camiñas in the restoration explains that the number of these pillars was a status symbol back in the 19th century. “This house has a total of 24 pillars making the household among the...

After two long years, the world’s biggest book sale is finally back in Iloilo!  Today, Big Bad Wolf Books officially opened its doors with an exclusive VIP Day at Robinsons Pavia, Iloilo, giving Ilonggo leaders, partners, media, and KOLs the first chance to explore over 2 million brand-new English books at discounts of up to 95% off retail prices. This highly anticipated return marks Big Bad Wolf’s first Iloilo comeback since 2023, and it’s here for a limited time only—from August 28 to September 8, 2025. First Dibs for Iloilo’s VIPs The special VIP Opening Ceremony featured a ribbon-cutting led by Iloilo provincial government officials, alongside Big Bad Wolf Philippines’ Country Manager, Ley Almeda.  Guests were treated to a sneak peek of aisle after aisle of must-have reads from children’s books and young adult favorites, to fiction bestsellers, biographies, and self-help titles. A Limited-Time Love Letter to Iloilo True to Iloilo’s title as the City of Love, Big Bad Wolf B...