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Dinagyang 2022: Come Home to AweSM Iloilo

Ilonggos are really AweSM!

The pandemic did not dampen the spirit of the Ilonggos as Dinagyang 2022 kicked off with activities that celebrate the essence of the festival and the people’s awe-inspiring resolve to celebrate life despite the situation.


SM City Iloilo, being the home of the Ilonggos during Dinagyang Festival, prepared aweSM activities so people can safely shop and dine their way to the festive flavors, colors, and beat until January 23.

The mall prepared several options for Ilonggos to make their weekend plans an amazing Dinagyang experience by celebrating the festival in a fun and safe environment.


Experience an outdoor food hopping and bonding with family and friends at the Al Fresco Dining Area at Southpoint until January 23 with live streaming of the performances January 22-23 at the area.


Pets can also enjoy Southpoint’s open area as Ilonggos can bring them and don their favorite costumes to win exciting prizes.


The iconic Dinagyang warrior is also one for the celebration archives as shoppers can take their photos with it at the upper ground floor near Starbucks from January 20-23.


The Philippine Chamber of Commerce and Industry-Iloilo Chapter (PCCI-Iloilo) is taking trade fair to the next level as it stages the biggest business expo on January 17-23, 2022.


The Dinagyang 2022 Iloilo Business Expo (ILOBEX), which officially opened last January 17,  gathered exhibitors showcasing various products from local delicacies, fresh produce, garments, accessories, native products, and a lot more.

The SM Store Iloilo also has prepared the best discounts and deals to make shopping convenient as customers can connect to a personal shopper via The SM Store Messenger bit.ly/CTD-Messenger or thesmstore.com/CallUs and get your orders delivered same day.


Ilonggos can also order their festival essentials for delivery or pick up through YOUR CITY SHOPPER by calling 09752592900 and 09462158087 Observe #SafeMallingAtSM protocols at all times for a fun and safe festival experience. All these amazing discounts are up until January 23, 2022.

One can also join the Dinagyang Tiktok Challenge and win prizes.


The Ilonggo spirit is AweSM, as it balances celebration and safety protocol to commemorate history and culture, and seek intercession of Sr. Sto. NiƱo.

For details and more information, you can visit the official facebook page of SM City Iloilo or call (033)3209609.

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